I was not really sure about this shade, which is 100N and I believe is the lightest one they offer, but it seems to be working pretty well, despite being WAY pinker than I would otherwise go with. The girl at the counter applied it under my one eye and around that area and some woman that was at the Jo Malone counter was watching along while she sniffed candles waiting for her daughter to pay for something, and she walked over and said "oh my god, that is just...incredible. It almost erased your circles!" She could've been a drone, a robot, a shill (she wasn't) but I was sold at that point. Because it really makes a noted impact to me. Since I focus it around my eyes, and less around my face, I am ok with the color being a little pinker than I'd wear otherwise. I had a perfect color match with the Estee Lauder Double Wear but it would not stay on my face and didn't play nice with concealers.
